Miller Genuine Draft showcases dramatic new look

Miller Genuine Draft has showcased its first major branding and packaging overhaul since it initially hit shelves in the U.S. 36 years ago. Gone is the traditional gold-and-black colour motif, replaced by black-and-red theme featuring MGD’s trademark eagle swooping over the familiar Miller script. The imagery gives MGD packaging a new striking and contemporary look…

Login or subscribe to read the full article