EAFC ramps up launch promotion with Pepsi MAX deal

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Pepsi MAX and EAFC have partnered in a deal that will see EAFC 24 players have the chance to win exclusive in-game items via codes found on Pepsi MAX products, including canned drinks. The FIFA game, released last Friday, is the first of EA’s football gaming series to run without the ‘FIFA’ title branding. Vinicius…

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