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Nivea announce new sustainable packaging goals
Nivea has announced its 2025 Sustainability Initiatives and sustainable packaging goals that include product and packaging updates with a focus on climate-conscious manufacturing. Nivea began reformulating and repackaging products last year and consumers can expect to see changes rolling out this year across the lip, shower and cream/lotion categories. The redesign includes a new tin…
Coca‑Cola North America circular solutions creates ‘Closed-Loop’ NCAA Men’s and Women’s final fours
All beverage bottles and cans collected inside the host arenas of the NCAA Men’s and Women’s Final Fours in New Orleans and Minneapolis, respectively, will be recycled and repurposed into new beverage packaging thanks to a partnership between Coca‑Cola North America and Circular Solutions Advisors. Circular Solutions helps companies and venues create a circular economy…
Moth debuts new canned cocktails
Ready-to-drink (RTD) cocktail brand Moth has expanded its range with two new expressions: a Cosmopolitan and a Paloma. The brand said it has found particular success with Tequila and vodka in the UK, with its Margarita holding a 73% share of its category. On the whole, it is the UK’s fastest-growing RTD brand. The Cosmopolitan (14.9%…
New recycling tech boosts European aluminium
The Vienna-based Austrian Institute of Technology (AIT) is leading a European Union project known as RecAL that focuses on sustainability, the circular economy and resource efficiency in the aluminium industry. RecAL, or recycling technologies for circular aluminium, aims to develop innovative recycling technologies and a digital platform for a circular aluminium economy. Some RecAL funding…
Liquid Death launches in Ireland following $1.4bn valuation
Canned water brand Liquid Death has launched in Ireland after closing a $67m financing round that valued the company at $1.4bn. The brand has grown aggressively since launch in 2019, becoming the third-most popular drinks brand on TikTok and Instagram behind Red Bull and Monster with 7.9m followers. Long-time investor Live Nation has also made the drink a staple…
Grove Collaborative reveals Grove Co. rebrand
Grove Collaborative Holdings has announced a rebrand and product launches for its flagship owned brand, Grove Co., ahead of Earth Month. As part of a new brand strategy centered on customer needs and sustainability, the company has also provided updates on key sustainability initiatives and core partnerships to continue leading the industry beyond its reliance…
Molson Coors releases new spiked seltzer
Molson Coors’ big new bet for its flavour portfolio, the spiked refresher, is here. Happy Thursday, the non-carbonated, bubble-free flavoured alcohol beverage, officially launches today with a major media push. Liz Cramton, marketing director of Happy Thursday, says the brand was designed from the ground up to appeal to legal-drinking age Gen Z drinkers. “We…
Non alcoholic canned craft cocktail launches
Aplós has launched Aplós Cocktails, a line-up of ready-to-drink canned cocktails created by the world’s best mixologists. Using only the highest quality, all-natural ingredients and infused with natural botanicals like hemp and adaptogens, Aplós Cocktails deliver the sophistication and functional effects on par with the world’s best cocktails, without the negative health effects of alcohol.…
White Claw launches canned tequila drink
White Claw has created White Claw Tequila Smash, the first Tequila drink with the perfect balance of ultra-pure seltzer, authentic Tequila, and iconic fresh fruit flavours White Claw is known for—without added sugar and 100 calories per 12 oz. can. White Claw says it has finally turned Tequila into the refreshing tasting social drink it…
INX’s Eduardo Ribeiro to discuss impact of regulation in metal decoration at Latamcan 2024
One year after Eduardo Ribeiro talked about impending changes to the metal decorating industry, he returns to this year’s Latamcan Conference with a new message. His discussion on Ink Related Issues and Coming Changes to Current Regulations, is likely to catch the attention of more attendees. The April 17-19 event at the Hilton Hotel in…
