Crown has worked with Mountain Dew, a PepsiCo brand, to create a special edition can featuring florescent inks, for the Middle East market. Designed to attract consumer attention and boost sales in the hot summer season, the ultra-bright green colour on the 33cl can accentuates the bold Mountain Dew logo and reinforces the brand’s image.
Login or subscribe to read the full article
Posted in World News
Subscribe Free Today
Get full access to the site and the latest industry news and insights delivered straight to your inbox – free. Canmaking News will keep you informed through our weekly news alerts.
