World News
Truly Hard Seltzer launches new brand campaign with global pop icon Dua Lipa
Truly Hard Seltzer has joined forces with Grammy Award-Winning Artist Dua Lipa to launch the brand’s No One Is Just One Flavor campaign. The campaign celebrates the unique flavours of Truly and the unique sides to each one of us, starting with Dua Lipa. The campaign will debut May 22 with a TV spot on Saturday Night Live. Set to her platinum hit “Physical,” viewers…
Crown completes 2020 sustainability goals and sets strategy for the next decade
Crown has issued an interim sustainability report to track its recent environmental, social and governance (ESG) accomplishments and offer insight into its future strategy. Entitled “Enduring Values, Continuous Progress,” the report highlights the completion of the firm’s first sustainability goals and its plan to raise the bar for future performance based on five pillars of…
Molson Coors’ latest hard seltzer launches in the U.S. with celebrity splash
Proof Point, the newest hard seltzer from Molson Coors Beverage Company, has just arrived on store shelves in 27 states, but it’s already made a splash among some of the brightest stars in music and film. Proof Point is making a play for drinkers who are plugged into culture and it sees an opening to…
Ball brings ball aluminium cup to major retailers in all 50 states
Ball has announced that the first-of-its-kind Ball Aluminum Cup is now available for purchase at major retailers in all 50 states across the U.S. Between May and June, the cups will be available for the first time in more than 18,000 food, drug and mass retailers, including Kroger, Target, Albertsons, CVS and others. “Ball has a long history…
TRIP CBD Drinks expands to the US
TRIP, a best-selling, U.K.-based CBD company, has announced its expansion across the pond following the raise of a $5 million Series A round. TRIP has also revealed an exclusive partnership with Soho House; the private members’ club will incorporate TRIP’s line of drinks and tinctures into Soho House restaurants, hotels, spas and special programming around…
Molson Coors to quadruple production capacity for Canadian hard seltzer business
Molson Coors Beverage Company is investing $100 million in its Canadian operations to build in-house production capability for hard seltzers, an investment that will more than quadruple capacity. The investment includes a sizable investment in its Toronto brewery to install state-of-the-art reverse osmosis and nanofiltration technology, a new flavour kitchen, a blender and a new…
Chill-Can poised for international launch with FIZZICS coffee
The Joseph Company International is poised to launch its revolutionary self-chilling beverage can, the Chill-Can in conjunction with the international debut of the FIZZICS carbonated coffee brand. The patented Chill-Can and the MicroCool technology created by The Joseph Company International utilises a built-in heat exchange unit in concert with reclaimed CO2 to create its chilling technology. The EPA…
Alupro launches sustainability fact sheets
Alupro has released a series of fact sheets with the aim of promoting the benefits of aluminium packaging. The documents also aim to provide packaging professionals, retailers, manufacturers and the wider supply chain with statistics and information about the material’s circular properties. Covering a range of topics, including the recycling processes, collection rates, upcoming legislative…
As canned tuna sales start to normalise, Thai Union continues on path to recovery
Thai Union Group showed ongoing resilience in the first quarter of 2021, supported by continued customer trust and demand for its healthy and nutritious human and pet food products, even as the COVID-19 pandemic continued globally. The company ended the first quarter of the year with net profit of THB 1.8 billion, a 77% year-on-year…
CANPACK prints personalised beer cans for Polish beer brand
In the context of social divisions and a global pandemic keeping people apart, Kompania Piwowarska has used personalised Tyskie beer cans to bring Polish beer drinkers together. As part of the campaign, “There is more that unites, than divides us”, CANPACK has produced exceptional 64 different can designs, each with the Tyskie name replaced by…
