Tito’s mocks hard seltzer trend by selling empty, refillable cans

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In a spirits category typically dominated by foreign names, the Texas-based Tito’s Handmade has emerged as America’s best-selling vodka brand. Now, faced with a growing movement towards vodka-based canned cocktails and hard seltzers, Tito’s is hoping to break the rules again by not only saying “no thanks,” but actively mocking the trend by announcing the release of “Tito’s…

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