MOTH (Mix of Total Happiness) launched in Waitrose in February 2021 in 183 stores and has recently been announced as the UK’s fastest-growing premium RTD brand, according to Nielsen data. Today, it can be found in 2,775 supermarkets across the UK including Waitrose, Sainsbury’s, Tesco, WH Smiths and newly launched Morissons. The increased demand for…
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