Constellation brands sheds mass-market wine to chase premium profits

Canned Water 4 Kids
PERM Logo

Constellation Brands is significantly reshaping its wine and spirits portfolio, divesting several of its most recognisable but lower-margin labels in a decisive move to embrace the premium end of the market. In a newly confirmed agreement with The Wine Group, the company will sell off brands such as Woodbridge, Meiomi, Robert Mondavi Private Selection, Cook’s,…

Login or subscribe to read the full article

INX International

Subscribe Free Today

Get full access to the site and the latest industry news and insights delivered straight to your inbox – free. Canmaking News will keep you informed through our weekly news alerts.