Alkaline water Perfect Hydration to launch in aluminium cans in Q1 2020

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Alkaline water brand Perfect Hydration (pH) is launching in recycled polyethylene terephthalate (rPET) bottles and aluminium cans at the beginning of 2021. The brand, which will include a new message and graphic, will launch a digital media, social media advertising, community engagement, and shopper marketing programming to make consumers aware of the launch of the rPET…

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